I recently directed an editorial campaign and designed a magazine targeting potential fashion and beauty clients. I drew inspiration from the iconic Airwalk ads of the 90s and explored how technology shapes our fashion choices in isolation. The campaign showcased 3-4 distinct looks and a short video featuring a vibrant and unconventional color palette. My art direction and styling aimed to capture the playful individuality of that era while infusing it with a contemporary twist to engage the audience.
